What Regulatory Changes are Affecting Network Marketing Companies? Part Two
When you see that a company has been sent inquiries or investigative demands from regulatory agencies, it’s not always a good idea to jump to conclusions about the legitimacy of its operations. Part...
View ArticleHow Important Are Celebrity Endorsements? Do They Help Marketing or Is It a...
Tthe advertising model for direct selling is quite different than conventional advertising. In the conventional advertising world, celebrity endorsement is very effective. Among the factors for...
View ArticleNew Press Release – BurnLounge Appeal Decision Will Impact MLM Industry and...
MLMLegal.com Releases Comprehensive Analysis on Landmark Case on Pyramid Guidance and the Role of “Personal Use” in Pyramid Analysis PORTLAND, OR–(Marketwired – June 26, 2014) - Click for the full...
View ArticleDistributor Q&A: How Many Levels Deep Is It Legal to Go?
The issue of levels has not been the focus of the Federal Trade Commission (FTC) or state attorneys general in the enforcement of pyramid laws. The issue of depth of levels seemed to be a major focus...
View ArticleWhat Are Unauthorized Earnings Claims?
Unsubstantiated claims typically involve earnings hypotheticals, earnings potentials, earnings testimonials, outright statements of earnings, lifestyle enhancement claims, etc. Both the federal...
View ArticleNew Video: Current Regulatory Changes are Affecting Network Marketing Companies
The MLM industry has, during the last 20 years, developed positive working relationships with regulatory agencies such as attorneys general and the FTC (Federal Trade Commission). There was a time,...
View ArticleDo Celebrity Endorsements Result in Increased Marketing Results and Sales?...
This Video Explains Which Statement is True: Celebrity Endorsements Improve Marketing or Celebrity Endorsements are a Double-Edged Sword. In the conventional advertising world, celebrity endorsement...
View ArticleNew Video – Executive Interview by the DSWA –“Legal Hotspots for Direct...
“Legal Hotspots for Direct Selling Companies.” Nikki Keohohou with the Direct Selling Women’s Alliance (DSWA) hosts the Executive Interview Forum titled “Legal Hotspots for Direct Selling Companies.”...
View ArticleFTC Launches Law Enforcement Initiative Stopping Deceptive Advertising and...
The combined total the companies are ordered to pay is approximately $34 million, which the FTC will use to refund consumers. Early January 2014, Sensa and three other national marketers of fad...
View ArticleFill out the short survey to receive two free tickets (worth $345.00!) to the...
In celebration of our 66th annual conference, we are offering two complimentary tickets* – worth $345.00! – to attend the esteemed event in Las Vegas, Nevada. MLMLegal.com Launches the Innovation...
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